Valueimpression is another high-performing ad network as an alternative to google adsense.
One can gain an additional 40 to 300% more earnings than with other networks.
Since I have already used ezoic ads, I decided to test this ad network on the recommendation of a friend.
I have been using it for two years now, and here is my Valueimpression Review.
Valueimpression Review from two years of Use
Once you apply for the program, with the website or blog details, you will get an email confirmation of acceptance.
The requirements for the site would be around 750,000 impressions per month or 25000 page views for high-quality sites.
You can get this data from your analytics or adsense or other ad network reports.
After approval, you will be given login details to access the dashboard.
You can also signup here for a faster acceptance as a publisher.
On the dashboard, you will find stats of earnings and sites approved.
When you click on the sites tab, you will see a list of your sites accepted and also individual earning reports and ad codes to implement.
Ad code implementation
The first set of codes will have to be placed at the head of each page. At the same time, the other set of codes is for individual ads.
They provide the following set of ads.
- Display ads
- Video ads
- Smart banners
- In-stream and out-stream ads.
For display ads, you will find the following sizes; square (300x 250), vertical banners (160×600), and Leader board ads (728×90).
One can choose the ads of their choice. However, smart banners are enabled from their side, and they bring good revenue.
Their approximate rate for the individual type of ads are like
Note: The rates are as eCPM, which revenue for 1000 impressions.
The reports of value impression are quite straightforward. I have seen adsense, ezoic, monumetric, newormedia, media.net, etc. But of them, the only adsense seems to be showing real-time earnings on the dashboard.
But value impression report is comparable to or even better than adsense. In adsense, I often see some real-time earnings, which are later reduced after a few hours on the same day. Even the adsense earning of the month is finalized only after two days or more.
For valueimpression, I saw some fantastic credibilities. The reporting is real-time, and the income reported is never deducted back after a few hours, as adsense does.
Even the earnings of the end of the month are finalized immediately after completing the last day.
I find it to be a good ad network, and they pay well than other networks like AdSense, media.net, newer media, etc.
Their ads are also of good quality, from reputable brands, and are visually appealing.
Besides, you can also run your Adsense ads as backup ads for unfilled inventory. By this, you will accrue income from AdSense, too, in your Adsense dashboard.
The issue with ads is their effect on site speed. Since site speed is an important factor in Google rankings, I am always worried about the impact of ads on site speed.
However, the value impression ads did not affect the site speed much.
They are also dependent on the header bidding model for the display of high-paying ads.
But, still, the impact of the ad network on site speed is really minimal and negligible.
So, one can implement them without any worry.
I find this value impression to be one of the fastest payment adnetwork.
For Adsense, you will receive payment for the previous month around the 21st of this month. For ezoic, it is from the 24 to the 27th of the month.
For newormedia, media.net, it is around the 30th of the month.
But for value impression, you will receive payment by the 3rd of this month.
That is, the earnings for June will be paid by the 3rd of July.
This really makes this adnetwork stand out from all the other ad networks.
valueimpression ad network employs multiple payment options, and you can receive payments by
- Wire transfer
- cryptocurrencies (like bitcoin, bit cash, Tether, Ethereum, and XRP)
I use Payoneer, and it is cost-effective to receive payments.
EU and other countries consent
Nowadays, we need to obtain consent to show ads on sites in different countries.
For this, AdSense asks you to implement a few strategies, which is quite confusing to the publishers.
But valueimpression has the EU consent along with their js. So there is no worry for the publishers to some extent.
The ad network has good support from a personal account manager through email or skype.
You can contact them through the official email mentioned on their site.
Once approved, you will get your account manager’s contact for any help.
Pro of Valueimpression
- Good earnings.
- Quick payments.
- Many payment options.
- Quality ads.
- Wide range of inventory.
- Simple ad codes
- Clear dashboard.
Even removal of ads is entirely easy. Just one has to remove the header code and individual ad code from the placeholders.
Cons of this ad network
Insufficient ad sizes compared to Adsense. This issue is seen with media.net, newormedia, and other non-Adsense networks too. Only the ezoic ad network has more ad sizes.
They can terminate your account if your site traffic drops to less than 25k impressions per day.
If you are using only adsense, then you will make less money. So run another valueimpression as an additional network for better income.
As an alternative, I currently run monumetric and value impressions on good sites.