Ezoic is an AdSense-certified company based in Carlsbad, California.
I was approached by a member of ezoic’s team 8 years ago with a pleasant mail asking to register an account on their platform.
I was a bit excited as they promised a rise in income by 150% at least.
I went to their site ezoic.com and signed up as I felt it was legitimate due to the Google AdSense partner badge.
I was asked for access to my google analytics and Adsense accounts access as they wanted to help me better.
My Ezoic Experience
- One can definitely make higher revenue by switching to ezoic. So if you are adsense earnings are less, I would advise you to switch to the ezoic platform.
- Besides earnings, the program also tries to improve user experience, thereby gradually enhancing site traffic.
- Unlike before, it does not affect site speed much, and so you do not need to worry about the effects on the SEO.
- To comply with the latest Google page speed report, they have brought a tool, namely the ezoic leap. This leap helps you make desired settings on your site to adjust the core Web Vitals.
- They also provide free hosting for WordPress sites and this way, it helps to deliver site content and ads faster while achieving better page speed.
- They used to accept sites with at least 10k page views. But now they accept sites with lesser traffic too.
- So do not hesitate and immediately sign up with ezoic on one of your sites. You can contact us for any help with the process or setup.
- They follow net 30 terms for payment and you will receive the payment after 30 days of the current month-end.
- Payment is regular through Paypal or pioneer and also check. The minimum payout by Paypal is $20. They pay approximately a week after adsense payment, around the 26th to 30th of the month (net 30 terms).
- The robust traffic analytics option in the platform helps you understand the performance of each page on your website and take action accordingly.
How to get started with Ezoic?
Earning with ezoic from your website requires the following steps.
- Sign up on their site.
- Connect your google accounts
- Integrate your site.
- Enable the CDN and caching
- Insert place holders
- Enable monetization
- Wait for the results.
- Receive the payments.
Sign up on their site
- Go to their site and choose one of their plans. You will have two options there, one with less than 10000 views per month and the other with more than 10k views per month.
- Once you signup with the email, you will have an option to enter your website.
Connect your google accounts
- Connect your google analytics, Adsense and search console.
- The concerned team might use the analytics information to verify the traffic claims.
- Latter, this google account access to the system will help it understand your traffic and income.
- You will be notified of your site approval in two business days and then, you will be asked to integrate your site with ezoic.
Integrate your site.
The site can be integrated either through
- Cloudflare integration
- Nameserver based integration
- Using ezoic WordPress plugin.
Of all three, I recommend using Cloudflare integration as it is faster and integrates seamlessly.
Enable the CDN and caching
- Ezoic provides an option to enable CDN and cache through its ezoic leap technology.
- Through this, one can enable site caching, optimize speed and comply with google’s Core web vitals.
Insert place holders
- Placeholders are an option to designate the location of ads on your site. You can choose as many placeholders as you wish.
- You can do so by using the ezoic chrome extension.
The support team advises inserting as many placeholders as possible for multivariate testing. One can choose different ad sizes at screen sizes too.
Once you set placeholders, you can enable the ads.
If you are already using adsense, you can test the performance by just enabling 50% of site traffic to be diverted to ezoic.
Once you see results and are confident, you can enable 75% and even 100%.
But, even at 100%, you will still see few impressions in adsense.
Wait for the results.
Do not expect quick results. Though you will notice positive results, give them at least 45day to 3 months for better ad revenue.
You will definitely earn twice as much revenue with them.
Receive the payments.
You can set up payment methods to receive your earnings in your account settings. The minimum payout is $20 at net 30 terms.
You can opt for Payoneer, PayPal, or wire transfers to your bank.
I used Paypal before but later shifted to Payoneer due to low charges and faster transactions.
My opinion of enhanced revenue generation
Ezoic promises enhanced revenue to its publishers. I think it is because of the following reasons.
1. More Adsense ads, i.e., they use more ad-sense ads or partner ads on every page. So more ads, more chances to click, and more revenue.
2. They use ad exchange ads. i.e., besides Adsense, they use other partner ads in place of Adsense to see that we get the highest price per click.
So the ads on your site will fetch more money for a click than a normal Adsense account.
3. Ad rotation, the ad placement is managed by their system. So ads keep varying from place to place inside the content for different visitors. This way, they try to overcome ad blindness.
Problems I faced
I faced site speed problems over the years of exposure to their platform.
But they have been improving drastically. Now I am with them consistently.
Ezoic support staff has a prompt response to any of the queries.
They have an account manager for you who will contact you by mail for support.
Besides, you could contact general support if the account manager is offline.
I regularly rely on general support as it works on UK and US timings and hence gets replies fast.
You would typically get help in a few hours by mail. One can also call them over the phone for faster resolution.
Ezoic offers payments through both Paypal and Payoneer. You can also opt for payment by check.
If you have been opting for payment by PayPal before and now by Payoneer, I think you must shift to the Payoneer form of payment. They have fewer charges and higher currency rates than Paypal.
Opting for Payoneer will save you lots of money while receiving the payment. :-)
Is Ezoic scam
No! they are a trustworthy company. I have worked with them for 8 years, and not even once have I had payment issues or attacks on my website.
They take the security of the publisher site and their network seriously, and hence you can have peace of mind with their ads and revenue.
I can say it is a genuine company that pays on time. Their ads are ethical and their methods are professional.
But the only thing is you have to manage the site speed when you use their ads.
They pay timely, and as per their terms, they follow net 30. But I have seen that they pay anywhere between the 26 of the following month and most by the 4th of the adjacent month.
Ezoic premium review
They have a premium plan which is only an invite-based offer. This premium plan promises higher revenue, like $50 CPM.
I did use this plan at a rate of $110 per month. It is really great with regard to revenue generation.
In most cases, at least you will recover your investment even if you have less traffic. However, you must keep your site regularly updated.
Ezoic vs. monumetric
I have used both ezoic and monumetric, and I love both. But I prefer ezoic for certain reasons, as below.
|Ad numbers||More ads 😒||Comparatively lesser ads😊|
|Revenue||Better than adsense||Better than adsense and almost the same as Ezoic.|
|Payment minimum||$20 is needed to receive payment👍.|
So for smaller and starter sites, it is good.
|$100 is needed to receive the payment.|
|Payment time period||In 30 days after the end of the revenue month.😘||Almost 75days after the end of the revenue month.😢|
Media.net vs. ezoic
Though I have used media net as an alternative to adsense.
I don’t think one should compare it with ezoic.
Media net pays less than adsense, and ezoic pays more than adsense.
|Ad revenue||Is Ok||It is way better.👌|
|Payment limit||A minimum of $ 100 is required to receive payment.||Just $ 20 is enough for a withdrawal|
|Effect on site speed||Is less||It is present but ok.|
|Header bidding||No header bidding||It has a header bidding option by which revenue is more.|
The ezoic layout tester application makes different designs for your pages.
This includes a change in the page’s design and changes in the location of the ads. This experiment is considered to enhance income.
One cannot use ezoic if they have certain requirements on their websites.
If you are using the sucuri firewall as our website security.
For this, we need to whitelist the IPs of ezoic in their dashboard. It could be a tough call and requires one to opt for support to solve the issue.
How much ezoic pays for 1000 views
For tier-one country traffic, the earnings for 1000 views can be between $5 to $30.
The Ezoic EPV varies significantly by season, niche, and country-based traffic.